Monday, July 23, 2007

How to write a new blog article

This morning, I came across an interesting article. It's written by Steve Pavlina, a professional blogger who writes on personal development. I'm quite a fan of his, especially on his articles that relates to productivity. Very practical and useful. His article on how to rise early is a must-read. Not so keen on his take on new agey stuff such as Law of Attraction, Sublimal, Pyschic Devt, etc.

Nonetheless, the article that caught my interest relates to how to start a blog article. It's basically a 20-step process:

1. Define a primary objective for the article (inform, persuade, entertain, or inspire).
2. Brainstorm topic ideas, or review the list of reader-submitted topic suggestions.
3. Select a topic.
4. Do a quick and dirty, free-form writing session to get ideas down without regard to structure.
5. Decide how to organize the ideas for clarity (chronological, topical, hierarchical, sequential, etc)
6. Sort the output of #4 based on the desired structure. Define the main sections and subsections.
7. Identify supporting material to include (examples, analogies, quotes, statistics, images, stories, etc), and add it to the outline.
8. Refine the outline from #6 and #7 for completeness and balance.
9. Expand each section of the outline into paragraphs (and bullet lists if appropriate).
10. Insert meaningful subheadings into the article.
11. Write the opening.
12. Write the closing.
13. Edit the article for content, clarity, and conciseness.
14. Spell-check the article.
15. Brainstorm possible titles for the article (clear, interesting, keyword-rich).
16. Select a title.
17. Select blog categories for the article.
18. Decide when to post the article (now or future-post).
19. Publish the article.
20. After the article has been online for several hours, evaluate reader feedback and fix any reported typos.

To you seasoned bloggers, the above might be like second nature. But to newbies like me, it's very useful indeed. Will try to use these steps as I begin this blogging journey...

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